Celebrating Independence: What It Means to Me as an Entrepreneur

Celebrating Independence: What It Means to Me as an Entrepreneur

Posted by Elizabeth Harwood on

This week, many of our lovely customers will be celebrating Independence day in the US where it’s a time of reflection, gratitude, and a renewed sense of what independence truly means.

While the 4th of July commemorates the birth of a nation and its journey to freedom, for me, as an entrepreneur, it’s also a powerful reminder of the freedom and independence I strive for every day in my business journey.


The Spirit of Independence

Independence is more than just a word; it’s a way of life, a mindset, and a driving force behind every entrepreneur’s dream. It’s the courage to step out of the norm and into the unknown, it's about having the resilience to face challenges, and the freedom to create something that reflects our passions and values.

For me, independence allows me to bring ideas to life and turn a vision into reality, without being constrained by traditional norms or external expectations. This creative freedom allows me to innovate, take risks, and build something unique that I believe in - and that was FAMARA.  

Independence empowers me to design and develop luxury sports products that resonate with my values and those of my customers.

Whether it’s crafting sustainable activewear or introducing innovative designs, independence fuels my passion and drives my business forward.

Independence means having the power to define what success looks like. It’s not about adhering to conventional measures of success but about setting our own goals and working towards them with determination and integrity.

Success isn’t only about financial gains or market share. It’s about building a brand that stands for quality, ethics, and empowerment, and making a positive impact by creating products that inspire confidence in our customers.


We celebrate our US colleagues on Independence Day a day that serves as a powerful reminder of the value of freedom and the importance of fighting for our dreams.

It’s about celebrating the power of choice, the freedom to create, and the responsibility to make a positive impact.

Let’s celebrate the spirit of independence in every step, stretch, and stride we take.

FAMARA embodies the true essence of freedom and empowerment through our activewear, by providing the freedom to move, to express, and to conquer every challenge.

  • Independent Spirit: Just like the trailblazers who fought for freedom, we’re an independent brand committed to breaking boundaries and setting new standards in activewear.
  • Empowerment in Every Thread: Our activewear isn’t just about style; it’s about empowering you to be your best self, every day.
  • Ethical and Sustainable: Made with care and integrity, our products reflect our commitment to sustainability and ethical practices.

Together, let’s redefine freedom.

Happy Independence Day! 

← Older Post

Musings

RSS
The Rise of Resort Wear - Why Resort Wear is Taking Over Golf Fashion

The Rise of Resort Wear - Why Resort Wear is Taking Over Golf Fashion

By Elizabeth Harwood

What to wear at the resort? In recent years, the golf apparel landscape has seen a significant shift with the rise of "Resort Wear," a term...

Read more
Year 3 - Reflection

Year 3 - Reflection

By Liz Harwood

Our third year in business started a few weeks ago and it's given me time to reflect and plan for this pivotal year ahead.  This particular business idea...

Read more